Session Description
For financial professionals in particular, trust is a major factor in a client’s purchase decision. Getting publicity – the implicit endorsement of the media – builds credibility that can’t be bought. Public relations expert Friedman shows you how to build your brand by positioning yourself as an authority and separating yourself from the competition. Learn how to pitch yourself as a source to print media and become a guest for TV and radio. Plus tips for building a following on social networks.
Biography
Marsha Friedman is a public relations expert with 25 years of experience developing publicity strategies for celebrities, corporations and media newcomers. Using the proprietary system she created as founder and chief executive officer of EMSI Public Relations, she secures thousands of top-tier media placements annually for her clients. The former senior vice president for marketing at the American Economic Council, Friedman is a sought-after advisor on PR issues and strategies. She shares her knowledge in her Amazon best-selling book “Celebritize Yourself.”
EMSI Public Relations
3748 Turman Loop Suite 101
Wesley Chapel, FL 33544 USA
Email:info@marshafriedman.com
Phone: 727-443-7115
Website: www.emsipublicrelations.com
Twitter: @marshafriedman
Date and Time
Wednesday, June 17, 2015
10:00 - 11:00 a.m.
Audience appeal
Global
Track
Practice Management
Category
Business Best Practices