Session Description

The women’s market is a viable and underserved one, particularly in our industry. This segment controls 43 percent of America’s wealth, makes 95 percent of purchasing decisions and is out-performing men in achieving higher education, starting new businesses and earning more management and professional positions. Ross shares his tips on how to successfully market to women and explains why not having a women-friendly practice is a tremendous risk to your business.

Biography

Michael S. Ross is a 10-year MDRT member and has been a financial advisor for more than 20 years. When he realized that most of his referrals came from women, and that many of his best client were women, he decided to put together a seminar for his female clients and their guests. He has focused on this market ever since and presents financial education seminars on the unique challenges women face. He has been featured in Round the Table and his primary company’s magazine.

Cornerstone Financial Group
200 Wheeler Rd
Burlington, MA 01803 USA

Email: ross.mike@pmlmail.com
Phone: 781-229-0777
Website: www.mikerosscornerstone.com