Jesse Itzler only eats fruit until noon, loves Run-DMC and enjoys living life "out of the box." In fact, he doesn't even have a box. The author of the New York Times bestseller “Living with a Seal,†Itzler co-founded Marquis Jet, the world's largest private jet card company. He then partnered with Zico coconut water, which he and his partner sold to Coca-Cola. He's a former rapper on MTV and wrote and performed the NBA's Emmy Award-winning "I Love This Game" music campaign and the popular New York Knicks anthem "Go NY Go."
Itzler, an American entrepreneur, explains how you can reach your maximum potential by focusing on your wellness, mindset and business.